A creative practice centred on visual direction.

With over 25 years' experience across illustration, design and storyboarding, I help translate ideas into visual stories.

I work with agencies, brands and creative teams to develop concepts through sketching, storyboards and visual development — helping ideas become clearer, more engaging and easier to communicate.

My current focus is creating storyboards and visual concepts for agency pitches, experiential design and live events, while continuing to explore new forms of visual storytelling through moving image and AI-assisted visualisation.

Every project begins with visual thinking. Drawing and sketching remain the foundation of my process, allowing me to explore composition, narrative, pacing and atmosphere before ideas evolve into more developed visual experiences.

My practice combines traditional drawing with modern creative tools, using AI where it adds value as part of a broader process of visual development and direction.

The outcome depends on the story and the brief — from concept sketches and storyboards to visual explorations, cinematic sequences and short films.

Selected clients and collaborations include Google, BBC, Amazon Prime Video, The Walt Disney Company, and a wide range of agencies and creative teams.